Many entrepreneurs are excellent at starting a new business and bringing it
to the point of functional profit. However when it comes to keeping the business
in profit they are a walking disaster. If that sounds like you then you need to
adopt a strategy to fix this problem and that's exactly what I'm going to
outline.
The entrepreneurial personality requires excitement and challenge. They thrive
on starting new businesses and finding ways to make them succeed. This is their
passion and while they are in that passion they are happy. Once a business is up
and running successfully it needs a steady controlling force that keeps it on
track, steadily growing at a pace that the business can handle. This is where
the entrepreneur comes unstuck.
The steady predictable nature of the day to day activities of sound management
drives the entrepreneur insane. There is not enough excitement. They need to be
living on the edge and a 'live on the edge' manager is the last thing a business
needs.
When the entrepreneur is stuck with management his or her subconscious mind
decides that things aren't working right. Where is the excitement? Where is the
do or die life that is normal for the entrepreneur? Where is the drama?
In order to 'put things right' the subconscious mind creates drama and
excitement in the business. The easiest way to do this is to create some huge
financial problems that need to be solved. Once these are in place the
entrepreneur is at home again. They have a challenge to sink their teeth into.
In other words, an entrepreneurial manager will subconsciously throw a spanner
in the works just so they can be back in their comfort zone.
If you look at the pattern of these entrepreneur run business you will see a
classic saw tooth pattern of ups and downs as the spanner get thrown in, the
problems get fixed and then the spanner get thrown in again..
So what is the answer?
There are basically two answers.
The first answer is for the entrepreneur to recognize and accept this
personality trait, to hire a competent manager for the established business, and
then go start a new business.
Appointing a manager can be difficult for an entrepreneur because they are also
usually control freaks, but it is the best for all concerned.
Once a competent manager is in place the existing business can settle down to
steady growth and become a passive profit center for the entrepreneur. The
entrepreneur, on the other hand, is off doing what they do and love best,
starting a new venture.
If this system continues then the entrepreneur will end up owning a portfolio of
successful, profitable businesses that they continue to add to. They will be
having fun and building their net worth at the same time.
The second approach to this situation is for the entrepreneur to sell the
existing business while it is in it's up phase and then go start a new business.
This can also be a profitable system. However it has been my observation that
people with the sell mentality rarely invest that profit in a capital growth
investment. The result is that over the long term they have made a lot of money
but retained little. For this reason I prefer the portfolio building approach of
solution one over the sell approach of solution two.
James Delrojo would like to help you by giving you his ebook 'Unleash the
Success Power of Your Mind' (valued at $27) completely FREE.
Go tohttp://www.YourSuccessMind.com